Benner's 'Alag Alag' Poster: A New Chapter in Education Policy

As a latest initiative in the field of education, Bennar Company unveiled an educational poster series titled “Alag Alag” on 15 September 2026. The campaign aims to raise awareness among schools, teachers, and students about contemporary educational challenges and opportunities. The poster vividly depicts five key themes—literacy, science, technology, social inclusion, and environmental awareness. In this article, we will discuss the inspiration behind the creation of this poster, its content, and its potential impact on education policy, as well as its role as a motivating tool for fostering innovation in teaching methods and useful in educational development.

The Bennar team adopted a research‑based process spanning 12 months to create the poster. Based on feedback from primary and secondary level teachers, designers selected colors and symbols that enhance students’ visual memory. Additionally, captions translated into local languages were included, making it accessible to students from diverse cultural backgrounds. The poster also features interactive QR codes, allowing students to access additional resources and video tutorials.

The five main themes promote literacy through reading‑writing activities, science through experiment‑based learning, technology through digital literacy, social inclusion through encouragement of equality and diversity, and environmental awareness through nature conservation and energy efficiency. Each theme includes real‑life examples and case studies, helping students grasp concepts practically and expand their knowledge.

The Ministry of Education decided to distribute the poster to 5,000 schools nationwide, including primary, secondary, and higher secondary institutions. Alongside distribution, a webinar was organized on an online platform, training teachers on how to conduct interactive classroom activities using the poster. Moreover, digital copies of the poster were made available in the teaching resource library, enabling students in remote areas to use it as well.

Through this initiative, the Education Department aims to strengthen a student‑centric approach in policy making. According to data, by 2027 there is a projected increase of 3 percentage points in educational literacy rates, while a 5 percentage point rise in students’ interest in science and technology subjects is expected. Additionally, the inclusion of the poster will lead to a review of equality and diversity policies in schools to promote social inclusion.

This initiative is expected to pave a new direction and a bright future in the field of education.